Ian EdwardsGlobal Planning Director, Facebook

Ian is the Global Planning Director at Facebook. He joined Facebook in 2015 to set up the Strategy & Planning team, which provides strategic consultancy to help businesses drive value from Meta platforms. Prior to this, Ian spent 14 years working in planning and strategy at some of the biggest agencies in London. Ian was a contributing author to “What is a 21st Century Brand?” He recently recorded a podcast series for Marketing Week on where human creativity meets artificial intelligence and he just released a podcast for WARC on the true value of attention. Ian is the Vice-Chair of the Media Trust and is currently studying for his Post Graduate Diploma in the application of Artificial Intelligence for business at Oxford University.